Norfolk Cannabis Producer Hopes To Bring A Winery-Like Experience

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The CEO of a licensed Simcoe, Ont., cannabis producer says he hopes to create an experience similar to that of a winery or brewery, except with marijuana. Geoff Hoover expects Thrive’s farm-gate retail store, the first in Canada, will bring the product a little more quickly to consumers by allowing purchase of the company’s two branded products directly on-site. “We actually have our team in the store that’s been making and producing these products and…

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